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Ad Revenue

Also known as:Advertising RevenueAdSense RevenueYouTube Ad Revenue

Definition

Income earned by a content creator when advertisements are displayed alongside their content on platforms such as YouTube, Facebook, or Instagram. The creator receives a percentage of the revenue generated from ad impressions and clicks, with the platform retaining the remainder. Ad revenue is typically calculated using CPM (cost per thousand impressions) and RPM (revenue per thousand views) metrics.